Ever tried to book a reasonably priced hotel room in London? Failed miserably? Well, look no further. easyJet founder Stelios Haji-Ioannou has come up with a new idea (although we’d like to know what happened to easyCruise?) – he has bought a 12-room hotel in Kensington, London and plans an easyHotel brand which is hoped to be replicated around the world.

The hotel aims to replicate the success of his budget airline with bargain prices in return for a genuinely no frills “sleep-and-shower” experience. The room is one of 25 in what will be London’s closest equivalent to Tokyo’s “capsule hotels”, though there will at least be space to stand up. The hotel’s prefabricated 9ft by 10ft rooms, probably made out of glass fibre or moulded plastic, will be slotted into the shell of the 19th century building and connected up to water and electricity.

Guests will be provided with a Japanese-style double mattress bed with clean sheets and a duvet, a shower, a lavatory, wash basin with a mirror and a rack for hanging clothes – and a roll of toilet paper. There will be no breakfast included, no restaurant, not even a reception desk, no phones, TVs, nor will there be any pictures on the wall or carpet on the floor. Towels and toiletries will have to be provided by the guests, and anyone who wants their bed made during the day will be charged extra.

Some of the rooms, which are only nine times bigger than a phone box, may not even have windows. All bookings will be made on the internet or over the phone. Those who book early for stays on the less popular nights will get the £5 bargains. However, the average price is likely to be just over £30 – the level at which Mr Haji-Ioannou says the hotel will break even. The top price will be around £50 to £60 for those taking the last few available rooms. For more info and pictures of the new hotel in Kensington, London, see: http://www.easyhotel.com/